Social Media Simplified

Processes, systems and delegation can make all the difference in removing the stress and overwhelm for an entrepreneur. Amy Wright joins me to talk about some of the steps entrepreneurs should take to start setting up processes, plans and operations manuals. For more information visit www.socialmediasimplified.ca Warning, there is some more colourful language than usual in this episode.

Becky Stanisic and I chat about our favourite tips when it comes to planning, blogging, email marketing, Facebook/Instagram and content curating. For more information check out www.socialmediasimplified.ca

I took four lessons I learned at Disney on marketing and business and shared them in this week's podcast. For more check out my podcast site at www.socialmediasimplified.ca

Facebook advertising is a great way to get reach online, but a lot of people feel overwhelmed and don't know where to start when it comes to creating ads, know what to spend or how to target ads. I chatted with Taylor Manning and got some of the basic information people need to get started. For more information come over to the podcast web site at www.socialmediasimplified.ca

In this episode I share a speech I wrote about the value in building relationships online. It's not business focused but more about the mindset of the value of the online world. I would love to hear how you like it - come over to the shownotes at www.larawellman.com/podcast/22

Why is storytelling such an important part of business communications? Marsha Shandur from Yes Yes Marsha joined me on the podcast and we talked about why it's important and she shared some easy tips on how you can share stories that will connect with your audience. For more episodes, the link to her secret web page, or the links to subscribe to the podcast on iTunes or Podcast visit www.socialmediasimplified.ca

Jordana Jaffe joins me this week to talk about the power of Facebook Groups and how you can use them to build relationships, provide value, and find customers. For more information check out the shownotes at www.larawellman.com/podcast/20

Becky Stanisic from Bit of Momsense joins me as we talk about creating valuable content (and how to find it) for your online community.

You want to get more traffic to your web site and you want that traffic to convert to sales. During this podcast Darlene Moore from Drive Traffic Digital Marketing and I talk about some of the ways to make sure you're creating great content that can be found in search engines and that drives people to the right actions once they get to your web site. www.socialmediasimplified.ca

This week on the podcast Joanne Lauzon and I talk about the importance of play and creativity in being able to be business owners, and get out of ruts in our businesses. By being creative you can improve all areas of your business, including coming up with new and fun and innovative ways to share your messages online.

Are you ready for 2016 with your online marketing? In episode 16 I go over some basic tips to make sure the content you're creating is working to help you achieve your goals! www.socialmediasimplified.ca

Should you be using email marketing for your business? Yes! Email is one of the absolute best tools out there and in this episode we go over why and talk about some of the tools you can use and some of the ways to grow your list. It's a basic 101 to why you need to be sending emails in your business. www.larawellman.com/podcast www.socialmediasimplified.ca

How can you use Facebook Groups for your business? In this episode I go over some of the ways they can be great, including for building a free community, for paid programs and for committees and teams. www.larawellman.com/podcast www.socialmediasimplified.com

Having great designs for your business is very important in the online world. It can be expensive to outsource on a regular basis, so can you take the job on yourself? This week I sit down with Rachela Brisindi of Butter & Honey Graphic Design (http://www.butterandhoney.net/) and we talk about ways you CAN create your own designs. For the show notes to this episode visit http://www.larawellman.com/podcast/13

Testimonials are an amazing way to show social proof for what you do. In this episode I share ways to get testimonials and ways for you to share them with your audience.

Getting media attention for your business is such an incredible way to get great content that you can share with your audience, increase your credibility (if the media think you're an expert, so will other people!) and widen your reach and get more people knowing who you are. Christy Laverty (http://christyalaverty.com/) shares easy to implement tips with us in today's episode - enjoy!

LinkedIn is an important place for you to be if you run a business because people are searching for you there. We go over a few basic things you an do to use this network effectively.

I talk about the importance of finding community for a business owner and share a few ways for you to find that community.

You need to put your best foot forward and make sure your audience knows just how credible you are. In this episode I interview Shelagh Cummins about credibility and about how setting up online courses is a great way to share your expertise.

In this episode Lara interviews Tracy Noble from Virtual Office Resources about virtual assistants. What they are, why you might hire them and then HOW to hire them. Find out more about the podcast at www.thebiz.studio/thebizpodcast and about Tracy at https://www.virtualofficeresources.ca/