Shopify Masters | The Ecommerce Business And Marketing Podcast For Ambitious Entrepreneurs

Learn how Kat Kavner, founder of Heyday Canning, created a viral marketing campaign to make her brand stand out.For more on Heyday Canning and show notes click here.

Crystal Landsem, CEO of Lulus, doubled the company’s growth potential by giving customers what they wanted. Discover her best customer retention tips.For more on Lulus and show notes click here

Noah Kagan has helped build and launch several million dollar businesses, and he's found that you don't need a ton of time or money to do it. His book is titled "Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours."He spoke with Michelle Bali for this special "Learn with Shopify" episode of Shopify Masters.

Taking a personal approach, The Honey Pot works with influencers to tell human stories. The brand’s VP of marketing explains this winning strategy.For more on The Honey Pot and show notes click here

CEO Sean Frank shares the strategies he used to scale Ridge to a multiple nine figure business by expanding the product line and selling internationally.To learn more about Ridge and show notes: https://www.shopify.com/blog/ridge-growth

Aloha CEO Brad Charron shares the tactics he used to make the protein brand a lean and profitable company in just five years.To learn more about Aloha and show notes: https://www.shopify.com/blog/aloha-profitability

Ali Osterholz grew a community of artists on Instagram to help scale her brand Explorer Knits + Fibers, donating partial profits to National Parks. For more on Explorer Knits + Fibers and show notes click here

Douglas Watters was intrigued by the emerging industry of non-alcoholic drinks, and he found he could add value to the movement by opening a booze-free bottle shop in New York City and curating a selection of non-alcoholic wines, beers, and spirits.For more on Spirited Away and show notes: https://www.shopify.com/blog/spirited-away-retail

Maggie Sellers is an investor, content creator and founder of Hot Smart Media and HSR Ventures. She joins the show to help entrepreneurs glow-up their business this year, whether that's managing their time better, investing in themselves, or building their network. 

Founder Andrew Benin shares how olive oil company Graza was able to stand out on the olive oil shelf at the grocery story with fun branding and packaging and a high-quality single-origin Spanish olive oil.For more on Graza and show notes: https://www.shopify.com/blog/graza-branding

Lindsay McCormick bootstrapped her business, Bite, using skills from her 9-to-5. Now, her multimillion-dollar business creates eco-friendly, sustainable alternatives for personal hygiene that actually work.For more on Bite and show notes click here

Jean Wu launched the Que water bottle and it went viral. Now she’s expanding her product lines and using a few key tools to help organize her business.For more on Que and show notes: https://bit.ly/48uMuLi

Business experts featured in Shopify Masters episodes in 2023 share how you can continue deepening your relationship with customers. The experts include Neil Hoyne, the chief strategist for data and measurement at Google, Maryam Haghihi, the Bank of Canada’s director of data science, Ashwinn Krishnaswamy, founder of the NY-based growth agency Forge, and Jason Feiffer, the editor-in-chief of Entrepreneur magazine.For more on these experts and for show notes: https://www.shopify.com/blog/2023-experts-advice

If you need some inspiration to jumpstart your business in 2024, listen to some of our best Shopify Masters interviews of 2023. You'll hear from Jono Pandolfi of Jono Pandolfi Designs, Nancy Twine of Briogeo, Heidi Zak of ThirdLove and Daniel Lamarre of Cirque du Soleil.For more on these companies and show notes: https://www.shopify.com/blog/2023-inspirational-stories

Caraway raised $35 million to create design-forward cookware. Founder, Jordan Nathan's marketing strategies helped it become one of the fastest-growing DTC brands to date.For more on Caraway and show notes: https://bit.ly/3TxIRQM 

Sarah Chisholm pivoted to entrepreneurship after a career-ending injury. Learn how the former dancer built a successful baking business from scratch.For more on Wild Rye and show notes: https://bit.ly/4aoMTAV

Bombas’ one-for-one giving model redefined the sock category. Co-founder Randy Goldberg shares how to launch a business that balances purpose and profit successfully. For more on Bombas and show notes: https://bit.ly/3Tmj6Tc

Founder Dianne O’Connor shares how she was inspired by magazines to create an entertaining digital experience for Weston Table customers.To learn more about Weston Table and show notes: https://www.shopify.com/blog/weston-table-entertainment

 Momofuku, David Chang’s restaurant group, launched a CPG line of chili crunch, noodles, and more that became an instant success.For more on Momofuku and show notes: https://www.shopify.com/blog/momofuku-cpg

STARK Carpet is an 85-year-old company that’s relatively new to the direct-to-consumer business. Chad Stark and Ashley Stark, the third generation to run the family business, explain how they manage the different brands and lines of business.