Ppc Rockstars On Webmasterradio.fm
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 123:43:37
- Mas informaciones
Informações:
Sinopsis
PPC Rockstars is your ticket to the juiciest tips, tactics, and techniques on all-things PPC, straight from the industry's foremost paid marketing thought leaders. We're shaking the entire PPC tree, tackling both search and social landscapes, even retargeting and third party data audience modeling. Tune in weekly for killer interviews packed with online advertising best practices and trusted campaign optimization techniques that scream. That's all right here, on PPC Rockstars.
Episodios
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![Agency Pricing Models]()
Agency Pricing Models
09/06/2008 Duración: 26min[Acquisio CEO Marc Poirier discusses agency pricing models, including their software product, acquisio SEARCH which helps agencies manages their clients paid search activity, plus he offers his pay per click techniques like utilizing click targeting and more./>
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![Quality Score replacing Clickthrough Rates]()
Quality Score replacing Clickthrough Rates
02/06/2008 Duración: 26min[Andrew Goodman from Page Zero and author of Winning Results with Google AdWords tells us about Quality Score becoming the replacement to clickthrough rates, and how it helps to meausre landing page quality and predicted relevancy of your keywords./>
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![Social PPC]()
Social PPC
27/05/2008 Duración: 25min[David speaks with Marty Weintraub, of aimClear.com, about a pay-per-click channel that will soon be a critical part of your advertising arsenal./>
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![Pay Per Click in Digital Marketing]()
Pay Per Click in Digital Marketing
19/05/2008 Duración: 27min[Discussing Episodic Pay Per Click Campaigns with Don Steele, Vice President of Digital Marketing, MTV Networks Entertainment Group, and how he incorporates pay per click to programing like South Park, The Daily Show with Jon Stewart and more./>
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![Dynamic Keyword Insertion]()
Dynamic Keyword Insertion
12/05/2008 Duración: 27min[Matt Van Wagner of FindMeFaster discusses dynamic keyword insertion , including if DKI can improve marketing score, click through rates and ad relevancy./>
