We always talk about becoming who we were meant to be, what if we were just being who we were meant to be? Seems a bit deep, but we often don't allow ourselves to simply be ourselves. We touch on that issue in this episode. On this episode we interview the Founder of Daemon, Steven Escobar. We talk about how Steven overcame the MEB process, ventured into IB directly from the Army, and how he tied all of these experiences to create his brand. A key theme of this episode is how closely that the process of self-awareness ties into and influences your entrepreneurial journey.