Security Voices

As longstanding cybersecurity companies lumber their way into the public cloud and "born in the cloud" startups fight for attention, cloud observability titan Datadog entered the security market in 2020 with two new products.  This is far from the first time a company has used an adjacent market to make the cybersecurity leap. Oftentimes it fails, but Splunk immediately comes to mind as a crossover success. Jack and Dave interview Datadog’s Marc Tremsal in this episode to provide a view into what cybersecurity looks like from the lens of a company steeped in the world of cloud infrastructure.Datadog did not break down the doors of the industry, but rather was invited to enter by their customers whose needs were not being met by cybersecurity companies. Marc explains the mistakes that incumbents have made that have left a considerable opening for others— they have very little to do with technology and a lot to do with marketing and sales. From selling to CISOs rather than the people doing the work to overheate