Creative Capes

Superframe on How to Use Trends and Foresight in your Business Strategy



We had a great chat with Sébastien Van Laere, Founder of Superframe – an agency using insight and foresight to develop brand-, innovation- and business strategy for some of the biggest global brands. We discussed why thinking about the future is important in our lives, some of his favourite trends of 2021 and whether Clubhouse is a trend or just a fad. Sébastien also curated our Trendspotting and Strategic Foresight Course – Learn how to Use Trends and Foresight in your Brand and Innovation Strategy