Raintoday's Sales Tips & Techniques Podcast

Demonstrating your thought leadership is one of the best marketing techniques for service professionals, and Twitter has quickly become one of the tops platforms for doing so. It's a great way to do lightweight marketing, says Sarah Milstein, author of The Twitter Book, as well as to network with prospects and clients. Listen as Sarah reviews how to get started using Twitter, what you must do to get people following you, and the business benefit of using Twitter.