Cycling Business Podcast
Episode 1. Branding in the high end road bike market.
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:41:00
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Sinopsis
Against the backdrop of an increasingly competitive yet commoditised road bike market, how do high end brands differentiate themselves? Erik Joule from Stinner Frameworks and Julian Franco from Franco Bicycles share their take on this issue.
