Studio Sherpas Podcast

Informações:

Sinopsis

Running any type of creative firm is exhausting. It can feel like your business is taking over everything, erasing any chance for a life outside of work. But it doesn't have to be that way. We believe you can make great things, turn a profit AND live life true to your values. It just means actively planning your own route and climbing to a different level. The Studio Sherpas podcast will help guide you there. As business owners of creative companies and studios, we face many challenges - most importantly: how to constantly create, while staying inspired, at the same time running a business that can support our lives and families - and maybe even build a business that can surpass us - one that is sustainable and one that allows us to focus on our craft / product instead of constantly managing people and processes which most of the time just sucks the life out of us. We are building a community of like-minded business owners that are sick of being bogged down, overwhelmed and even paralyzed because there are so many decisions to make - all the while, our business isnt growing at the rate we want it to and were not charging what the work is truly worth and were not even sure if the business is profitable anymore. Or if it ever was to begin with.If you need solid ideas, resources, encouragement, and energy to help take your business from basecamp to the mountaintop, let Studio Sherpas guide the way.

Episodios

  • 377. AI Revolution in Video Production: Navigating the Future

    18/03/2024 Duración: 24min

    In this thought-provoking solo episode, Ryan Koral delves into the transformative effects of Artificial Intelligence (AI) on the video production world. From personal anecdotes to industry-wide implications, Ryan explores how AI technologies like ChatGPT and Sora are reshaping content creation, from writing emails to generating photorealistic images and videos. He contemplates the future role of video professionals in an AI-dominated landscape, emphasizing the importance of strategy, storytelling, and human touch in maintaining relevance and adding value for clients. Key Takeaways Insights into how AI is revolutionizing the content creation process, offering both opportunities and challenges for video professionals. The critical importance of evolving from being just a "tripod" to a strategist and storyteller in the age of AI. Strategies for leveraging AI to enhance efficiency and creativity, while focusing on unique human skills that AI cannot replicate. In This Episode [00:00] Welcome to the show! [01:09

  • 376. Discipline Meets Strategy: Behind the Scenes Coaching Call with Frank Farrell

    11/03/2024 Duración: 32min

    Episode 376 Overview In this insightful episode of "Grow Your Video Business," Ryan Koral dives deep into the importance of having discipline in both personal and professional life, drawing parallels from his own experiences in high school football to the video production business. He emphasizes the significance of having a vision, a plan, and how these elements fuel discipline, leading to success. The episode also explores the impact of strategic growth through effective client attraction strategies, sharing firsthand experiences of securing projects by establishing genuine connections and showcasing expertise. Key Takeaways Discover the foundational role of discipline in achieving success and how to cultivate it in your business. Learn how having a clear vision and plan can streamline your path to growth and prosperity in video production. Gain insights into attracting clients by leveraging genuine connections, showcasing expertise, and providing unparalleled value. About Frank Farrell Frank Farrell stumb

  • 375. Breaking Boundaries through Directing, Dreaming, and Doing with Roxana Baldovin

    04/03/2024 Duración: 41min

    This episode features an insightful conversation with Roxana Baldovin, a multi-talented writer, director, and actress known for her vibrant and creative work in the music video industry, including the acclaimed video for Doja Cat's "Tia Tamara." Roxana shares her journey, from the challenges of navigating the industry and breaking out of being pigeonholed, to her personal projects and vision for the future. She offers valuable advice for aspiring directors and creators, emphasizing the importance of confidence, persistence, and seizing opportunities. Key Takeaways Navigating Industry Challenges: Listeners will learn strategies for avoiding pigeonholing and making strategic career moves. Creative Process Insights: Gain insights into Roxana's approach to directing and storytelling, including the importance of editing and post-production. Pursuing Your Passion: Be inspired to chase your dreams with confidence, leveraging every opportunity to advance your career. About Roxana Baldovin Roxana, señora directora,

  • 374. Elevate Your Pricing Model: with Bri Seeley

    26/02/2024 Duración: 48min

    In this enlightening episode, Ryan is joined by entrepreneur coach Bri Seeley to discuss the critical shift from time-based to value-based work for videographers and business owners. They explore the importance of recognizing the true value of one's work, moving beyond hourly rates, and the impact of this approach on business growth and personal freedom. This episode is a must-listen for those seeking to transform their business mindset and practices. Key Takeaways Learn how to transition from time-based billing to value-based pricing to maximize your business potential. Understand the importance of recognizing and charging for the true value of your work. Discover strategies for enhancing business growth and personal freedom by shifting your pricing model. About Bri Seeley TEDx Speaker and award winning entrepreneur Bri Seeley is The Entrepreneur Coach. She works with ambitious entrepreneurs to evolve the business they have into the freedom-based business they dream of. You know it’s time to work with Bri

  • 373. Revolutionizing Your Online Presence: Social Media Strategies with Katie Brinkley

    19/02/2024 Duración: 46min

    In this episode, Ryan talks with social media expert Katie Brinkley about effective strategies for using social media to grow your video business. Katie shares insights on the importance of intentional content creation, the value of community building, and the benefits of diversifying content types to align with various platforms and audience preferences. Key Takeaways Discover how intentional content creation can significantly boost your social media presence. Learn the importance of community building and how it can reduce the need for frequent posting. Understand the value of diversifying content types to cater to different platform algorithms and audience preferences. About Katie Brinkey Katie Brinkley has been leveraging social media to grow audiences and income for over 19 years. Since the time of MySpace, she's helped her clients build a strategy to attract the right followers and generate consistent inbound leads in as little as an hour a week. From building corporate-level growth strategies for AT&

  • 372. Personal Branding Secrets for Videographers with Christine Gritmon

    12/02/2024 Duración: 40min

    Ryan engages in a captivating discussion with Christine Gritmon about the power and importance of personal branding for video professionals. Christine shares insights on how personal branding can significantly impact client relationships, business growth, and self-representation in the digital world. This episode is packed with practical tips for those looking to enhance their presence and influence in the video industry. Key Takeaways Learn how to harness the power of personal branding to attract and retain your ideal clients. Discover strategies for presenting your unique voice and story through your brand. Understand the importance of authenticity and consistency in building a trusted personal brand. About Christine Gritmon Christine Gritmon empowers professionals to step into their personal brands in a bigger, bolder way on social media. You CAN do it—she’ll teach you how! She’s spoken on stages worldwide and is a frequent expert guest on podcasts, live streams, Twitter chats, and blog posts, as well as

  • 371. Leveraging Branding for Long-Term Success with David Masters

    05/02/2024 Duración: 58min

    In this insightful episode, Ryan chats with David Masters about the transformative power of effective branding in video business. They delve into the importance of authenticity, building a legacy through branding, and the impact of strategic positioning. Whether you're a solo videographer or run a full-scale production company, this episode offers invaluable insights into elevating your business through thoughtful branding. Key Takeaways Discover the profound impact of authentic branding on your video business. Learn how to align your brand with your evolving business goals and values. Gain insights on the importance of strategic positioning and relationship-building in the video industry. About David Masters Davis is a fine artist, designer, and creative strategist with a passion for building brands that step up and stand out. He’s worked in the world of professional design for 16 years and has partnered with both national and international clients to build brands, product lines, and more. He is a visionar

  • 370. Ryan Koral Unplugged: A Candid Look at 20 Years in Video Business

    29/01/2024 Duración: 17min

    In this introspective solo episode, Ryan Koral shares his personal journey and the lessons learned in almost 20 years of running a video production business. He discusses the importance of reflection, setting goals, and the power of focusing on the 'gains' rather than the 'gaps' in personal and professional life. Key Takeaways Discover the importance of intentional reflection and learning from past experiences to grow your video business. Understand the power of setting clear, ambitious goals and focusing on achievements to drive business success. Learn how to balance personal and professional growth in the ever-evolving landscape of video production. In This Episode [00:00] Welcome to the show! [01:23] Planning and vision for 2024 [07:12] The Gap and The Gain [10:30] The Roadmap for Optimism [11:12] Why are we doing this? [12:07] Celebrate your progress [14:36] Setting goals [16:33] Outro Quotes "Last year, I absorbed three books that really impacted me. 'The Gap and The Gain' was particularly powerful f

  • 369. Learn How to Pivot Careers and Thrive in a New Industry with Steve Govel

    22/01/2024 Duración: 43min

    Join us in an exciting episode where Steve Govel shares his remarkable journey from New Jersey to Sydney, and how he founded Rising Tide Film. Discover the challenges and triumphs of changing careers, finding a niche, and turning a passion for the ocean into a successful business. Steve's story is a testament to the power of adaptability, vision, and passion in entrepreneurship. Key Takeaways Learn how to pivot careers and thrive in a new industry. Discover the power of niche specialization in video production. Gain insights into leveraging personal passions for professional success. About Steve Govel Steve Govel owns Rising Tide Film, a content production business based in Sydney that creates story-driven films and photographs for marine businesses. Steve started his career as a wedding and portrait photographer in New Jersey and now spends his days on the water, telling stories for boat brands and cleaning his gear from saltwater daily. In This Episode [00:00] Welcome to the show! [04:14] Meet Steve Gove

  • 368. How to Build a Strong Client Base in the Creative Industry with Tyler Hays

    15/01/2024 Duración: 39min

    Ever thought about leaving a stable job to pursue your dream? This week, we're joined by Tyler Hays, who shares his incredible journey from engineering to founding Vessel Creative, a successful video production company. Tyler's story is a masterclass in taking risks, building relationships, and turning a creative passion into a thriving business. Whether you're an aspiring entrepreneur or looking for inspiration, this episode is a must-listen. Key Takeaways Gain insights into transitioning from a traditional job to starting your own business. Learn the essentials of building a strong client base in the creative industry. Discover how to turn a passion for video into a thriving entrepreneurial venture. About Tyler Hays Moving from side-hustle to full-time can be a challenge, but staying committed to your goals gives you the best chance. When Tyler founded his video company, Vessul Creative, he was still a full-time process engineer at one of Forbes fastest growing companies. But he always had a passion for m

  • How to Transition from a Conventional Career to a Fulfilling Film Business with Lauren and Mitch McClure

    08/01/2024 Duración: 49min

    Ever wondered what it takes to leave a secure job and chase your dream? This week's episode features Lauren and Mitch McClure from Full Send, who share their exhilarating journey into entrepreneurship. Their story is more than just about business - it's about passion, family, and the courage to embrace change. You'll find inspiration, practical tips, and relatable experiences that will motivate you in your own journey. Key Takeaways Learn how to transition from a conventional career to fulfilling entrepreneurship. Discover the power of community and relationship-building in business growth. Get insights into balancing creative passion with business logistics in a family-run enterprise. About Lauren & Mitch McClure Mitch and Lauren are a husband/wife duo that quit their jobs (RN and Videographer for a local church) to start their own video production business called Full Send in 2022.  In This Episode [00:00] Welcome to the show! [03:10] Meet Lauren & Mitch McClure [05:54] Taking the leap into entre

  • 366. 10X Your Video Business: Insights and Strategies for Massive Growth

    01/01/2024 Duración: 23min

    This episode of the Grow Your Video Business show dives into the world of ambitious goal-setting and strategies for scaling a video business in 2024. We also explore the significance of Big, Hairy, Audacious Goals (BHAGs), drawing insights from Dr. Benjamin Hardy and Dan Sullivan's book, 10X Is Easier Than 2X. Reflecting on past business strategies, we discuss the transformative power of focusing efforts and resources to maximize business growth. Key Takeaways Learn the art of setting and achieving big, hairy, audacious goals for your video business. Discover how focusing on a single, impactful action can significantly scale your business. Understand the importance of aligning daily activities with your long-term business vision. In This Episode [00:00] Welcome to the show! [03:13] Setting and meeting big goals [09:59] 10x vs 2x [15:08] What are your goals? [16:49] Full Focus Planner [19:36] Homework [22:12] 10xFilmmaker [23:10] Outro Quotes "The journey from setting a million-dollar revenue goal to achie

  • 365. 2023 Reflections and My Biggest Mistake of the Year

    25/12/2023 Duración: 40min

    In this final episode of 2023, Ryan reflects on the valuable lessons learned in the video business throughout the year. Emphasizing the significance of having a niche and resonating with one's work, Ryan discusses the challenges of project management faced by even seasoned professionals and highlights the importance of learning and evolving from those experiences. Looking forward to 2024, the focus is on refining processes, leveraging strengths, and connecting with ideal clients, with a strong recommendation for joining communities and seeking coaching to enhance personal and professional growth in the video industry.  Key Takeaways Understand the power and importance of niche specialization in the video business. Learn from a real project management mishap to better handle future challenges. Gain insights into personal and professional growth as a video business owner. In This Episode [00:00] Welcome to the show! [02:06] Facing a difficult year [04:57] Niching to overcome hard times [09:04] Biggest win in

  • 364. Harnessing Emotional Fitness for Creative Success with Dr. Emily Anhalt

    18/12/2023 Duración: 40min

    In this insightful episode, host Ryan talks with Dr. Emily Anhalt, a psychologist and emotional fitness consultant. They explore the intricacies of emotional health in the creative industry. Dr. Anhalt offers profound insights into the importance of mental health for entrepreneurs and creatives, discussing how emotional fitness can profoundly impact personal and professional lives. This episode is a deep dive into understanding the balance between mental well-being and creative productivity. Key Takeaways Insights into how mental health and emotional fitness can enhance creativity and productivity. Understanding the unique emotional challenges faced by creatives and entrepreneurs, and how to address them. Practical tips and exercises for improving emotional well-being while pursuing creative passions. About Emily Anhalt Dr. Emily Anhalt is a psychologist, emotional fitness consultant, and the Cofounder and Chief Clinical Officer of Coa, your gym for mental health. She studied psychology at the University of

  • 363. Mastering Confidence: The Key to Thriving in Video Production with Josh Emerick

    11/12/2023 Duración: 44min

    In this episode of "Grow Your Video Business," we dive deep into the world of video production with special guest Josh Emerick, an Ohio-based filmmaker and DP. Together, we explore the crucial role of confidence in pricing video services effectively and ensuring you're valued appropriately in the industry. Discover actionable strategies for attracting and collaborating with high-value clients who share your vision, as Josh shares his wealth of experiences in client relationship building. Furthermore, we delve into the mindset shift needed to cultivate unwavering confidence in your video business, offering tips on thinking differently and embracing your unique journey.  Plus, we address listener questions about overcoming challenges and maintaining confidence in the competitive realm of video production. Tune in to gain valuable insights and actionable takeaways to elevate your video business to new heights. Key Takeaways Discover the key to pricing your video services effectively and charging what you're wor

  • 362. From Humble Beginnings to Multi-Figure Success: Marissa Nielsen's Remarkable Journey

    04/12/2023 Duración: 38min

    In this empowering episode, Ryan converses with Marissa Nielsen, a successful money and business strategist. Marissa shares her journey from humble beginnings to establishing seven multi-figure organizations. The episode dives deep into the mindset of creative filmmakers and entrepreneurs, discussing strategies to enhance their financial and personal growth. Listeners will gain invaluable insights on self-belief, overcoming challenges, and the power of positive thinking in business and life. Key Takeaways Learn the power of mindset in shaping your financial and creative journey as a filmmaker. Discover strategies to build wealth and establish successful, multi-figure organizations. Gain insights into overcoming personal and professional challenges for growth and success. About Marissa Nehlsen Since 1993 she has helped thousands of business owners and entrepreneurs worldwide, learn the systems, structures and strategies that teach, not just the "what and why", but the "how to", to minimize their taxes and ma

  • 361. The Artrepreneur's Guide to Filmmaking Success with Ethan de Aguiar

    27/11/2023 Duración: 41min

    In this episode of the podcast, we delve into the fascinating world of blending artistry and entrepreneurship. Ethan de Aguiar explains the concept of being an "artrepreneur," where artistic passion meets the entrepreneurial spirit, and gain insights into the complex dynamics of business relationships within the creative industry. Ethan shares his personal journey in the film industry, operating as a one-man film crew, and emphasizes the significance of mentorship and giving back to the community through initiatives like film festivals. Join us for a deep dive into the intersection of creativity and business with Ethan de Aguiar. Key Takeaways Discover the art of 'artrepreneurship' and how to balance creative passion with business savvy. Learn the secrets of managing a successful one-man film crew. Explore the power of mentorship in the filmmaking community. About Ethan de Aguiar A self-proclaimed “artrepreneur” & New Bedford, MA native, Ethan de Aguiar is an experienced filmmaker, focusing on the art o

  • 360. Mastering the Business Behind Your Videos: Strategies for Success with Alyssa Houseknecht

    20/11/2023 Duración: 47min

    In this episode, we talk with Alyssa Houseknecht, a seasoned commercial filmmaker, to explore the delicate balance between creativity and business acumen in the world of commercial filmmaking. Join us as we delve into effective strategies for pricing, client acquisition, and enhancing your business's overall impact. Key Takeaways  You'll learn effective strategies for appropriately pricing your work, ensuring you're compensated for your skills and effort.  Discover the secrets to attracting and securing better clients, elevating the quality of your portfolio. Gain insights on broadening the impact of your video business, making a mark in the industry, and fostering meaningful connections. About Alyssa Houseknecht Lyss is CEO and Creative Director of her boutique agency, Confidante Co. where she specializes in brand strategy. She helps influential entrepreneurs design Confident Brands–because design is more than things just looking “pretty.” Using her 7-step framework, Alyssa has proven that a Confident Bran

  • 359. Understanding Your Worth: A Guide for Filmmakers with Andrew Mason

    13/11/2023 Duración: 40min

    In this episode, we're joined by Andrew Mason and discuss the art of understanding your value as a filmmaker. As we chat, we'll get real about why it's so important to set those boundaries with your clients and how to do it like a pro. You won't want to miss the practical advice Andrew shares on confidently approaching clients. Key Takeaways You'll discover the importance of truly understanding your worth in the filmmaking industry. You'll gain insights into setting clear boundaries with clients, ensuring mutual respect. You'll learn how to approach potential clients with confidence, professionalism, and clarity. About Andrew Mason Andrew has over 14 years in producing podcasts and hosting 100s of conversations. He has hosted/produced the GTD Podcast for 5 years (to iTunes Biz #5). Everyone has a voice and a message to share, and Andrew is passionate about "Amplifying Messages that Matter."  In This Episode [00:00] Welcome to the show! [03:05] Meet Andrew Mason [07:12] Joining the Studio Sherpas Masterclas

  • 357. Navigating the World of Video and Photo with Joel Cordero

    30/10/2023 Duración: 32min

    In this episode, Ryan and Joel Cordero delve into the world of video and photography, tracing Joel's journey from his early days with mentor Ben to his specialization in real estate, the marine industry, and cannabis photography. Joel shares insights into his team dynamics and the importance of clear client expectations and structured processes in creative work. This conversation provides valuable insights for aspiring visual artists and offers a glimpse into the intricacies of visual storytelling. Key Takeaways  Discover the importance of specialization in the video and photo industry. Learn the value of setting clear boundaries and expectations with clients. Understand the dynamics of a successful video and photo team. About Joel Cordero Joel Cordero is a Video Producer and Photographer with a Federal Drone Pilot License. He works closely with clientele to develop advertising concepts and content distribution strategies. He produces engaging videos designed to enhance brand awareness and messaging. His ab

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