The Smart Passive Income Online Business And Blogging Podcast

#680 With AI leveling the playing field, just having the information people look for won't help you build a brand. For the modern entrepreneur, standing out is all about bringing people together and creating a sense of belonging. I use this exact approach to grow Deep Pocket Monster, my Pokémon YouTube channel. In fact, there's a particular tool that has proven to be especially good at helping me foster a sense of community. I won't keep you guessing. The tool I'm referring to is a dish rag. That's right—just a plain, old dish rag. Listen in on this session to hear how a random moment from one of my videos has become a powerful inside joke. It is now not only helping me connect with my audience but also opening up incredible merchandising opportunities! Tune in to get this vital audience engagement lesson and join us at SmartPassiveIncome.com/communityhelp to start building your community today! Show notes and more at SmartPassiveIncome.com/session680.See Privacy Policy at https://art19.com/privacy and Califo

#679 There's a way to conceptualize your work-life balance as a stove with four burners: family, friends, health, and work. To succeed at any one thing, you have to turn off at least one of the other burners. If you want to excel at something, you have to turn off two. With that in mind, what is the best way to build a business without losing your health and relationships? My friend Steve Chou of MyWifeQuitHerJob.com is back on the show to share his powerful message and strategies with us. His book, The Family First Entrepreneur, is an incredible guide for achieving financial freedom without sacrificing what matters most. Today, we learn all about it! Steve and I explore time management, ecommerce, evergreen content, profit versus revenue, AI tools, and more! Having free time to spend with our loved ones is what we all want. So join us to get the tactics to help you get there! Show notes and more at SmartPassiveIncome.com/session679.See Privacy Policy at https://art19.com/privacy and California Privacy Notice

#678 Today's episode is about as Zen as I ever get here on the show. You see, I was trying out my daughter's Buddha Board—a drawing surface meant to promote mindfulness—and it taught me a very important lesson. Nowadays, many of us are more preoccupied with capturing the moment than we are with living it. That's where the Buddha Board comes in as a way to create and watch your work fade away into nothingness a few minutes later. I'll read you some funny Amazon reviews highlighting just how troubling this concept is for some people. But, our innate aversion aside, mastering the art of letting go can be therapeutic and a major asset in business and entrepreneurship. So listen in on this session because I want us to go through a real-time exercise in presence. Join me, tap into your senses, and take it all in! Show notes and more at SmartPassiveIncome.com/session678.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#677 Bringing people together and fostering uplifting relationships is one of the most valuable services you can offer. That's why, at SPI, we're all-in on creating powerful online community experiences and sharing what we discover along the way. Today's chat with Gesche Haas of Dreamers & Doers is an incredible learning opportunity for all of us running membership sites. Her award-winning community has been going strong for nearly a decade, supporting women entrepreneurs and leaders. Gesche shares her inspiring continent-spanning journey and the tools and mindset that have made her membership business a success! We discuss attracting new members without being salesy, crafting an effective application process, onboarding, monetization, and more. This is a fantastic conversation about organic community growth, so tune in and enjoy. And, if this interview inspires you, be sure to check out our community challenge to help you get started! Show notes and more at SmartPassiveIncome.com/session677.See Privacy P

#676 There's something I need to tell you. With over one thousand two hundred episodes published since 2014, AskPat is no more. That's right. I'm ending a podcast that has amassed tens of millions of downloads and has brought in hundreds of thousands of dollars in sponsorship earnings. In this session, I want to walk you through this important decision and why I had to let go of a show I love. You'll hear me get nostalgic, but I also share the lessons learned along the way. Publishing a podcast for so long wouldn't have been possible without the valuable guidance I received from my friend John Lee Dumas. I want to take you back to the Starbucks in Mira Mesa, where our game-changing chat started my AskPat journey. Tune in to hear the story and find out what's next for us at SPI! Show notes and more at SmartPassiveIncome.com/session676.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#675 Over thirteen years in, the most downloaded episode of this podcast is not one featuring famous guests like Tim Ferris, Gary Vaynerchuk, Amy Porterfield, or Ramit Sethi. It's actually episode 122 with Shane and Jocelyn Sams! Their journey from traditional jobs to starting million-dollar businesses is incredible! It's seriously one of the most fun and inspiring chats I've ever had, so be sure to listen in on that session if you haven't already. Today, Shane and Jocelyn and back for another fantastic conversation! We dive deeper than ever into their story and learn why their brand, Flipped Lifestyle, has become such a massive success. We discuss online communities, live events, public speaking, and much more. Shane and Jocelyn also share an important look at running a family business and how they manage their wonderful partnership. This is an incredibly powerful conversation about finding your gift and making a difference, so don't miss out. Show notes and more at SmartPassiveIncome.com/session675.See Priv

#674 You're such a tool—is what I say to the tools I use because that's what they are! In this session, I share the next-generation software and services that impact how I work right now. These are the latest additions to my arsenal, and I've been blown away by how good they are! mymind, for example, is like an AI-powered Pinterest board for your brain. It allows me to collect notes, thoughts, articles, images, and so on, all in one place. Behind the scenes, mymind is sorting through everything, creating relevant and easily searchable categories. It's incredible! I've also been using 15five since stepping back into a marketing director role at SPI. This is a great way to maximize the team's potential and keep everyone engaged and happy with the work we do. ChatGPT, Kubera, SleepWatch, and even Chess.com are also among the other tools I cover today. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session674.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https:

#673 Some creators get millions of views on platforms like TikTok, YouTube Shorts, and Instagram Reels. That's incredible! But here's the thing—many of them aren't generating any income. Not a dime! That's the situation that today's guest found himself in when he went from fifty-two subscribers to a six-figure following in a matter of days. He went on to create viral video after viral video, barely making any money. That is, until he pulled off an incredible transition to long-form content that changed everything for him! Charles Cornell is here to share the ins and outs of how he managed to find his audience and build a fantastic music education brand. We cover a lot of ground today, tackling everything from understanding why your content isn't connecting with people to figuring out how the YouTube algorithm works. Oh, and tune in to hear Charles impersonating Gary Vee. It's insane! Show notes and more at SmartPassiveIncome.com/session673.See Privacy Policy at https://art19.com/privacy and California Privacy

#672 There is a big difference between building an audience and building a community. You see, as creators, we can do a lot more than just share our knowledge. When we leverage the full potential of our platforms, we create a sense of belonging for our followers. This is key not because community is like insurance for our businesses but because, now more than ever, people are starved for connection! And I'm not just talking the talk. I'm happy to announce that at Deep Pocket Monster, my venture into the Pokémon space, we now have over 3,600 paying members on our Discord server! That income alone covers our production costs. More importantly, the community we've built there is already changing lives. Listen in to hear the story that brought this reality home to me in a big way! Show notes and more at SmartPassiveIncome.com/session672.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#671 This may come as a surprise, but your story has nothing to do with you. You see, when people hear about your journey, they actually feel the possibilities in their own life. When you share vulnerably, your story becomes a vehicle of hope for the listener! That's why storytelling is one of the most powerful skills you can develop as an entrepreneur. But don't take my word for it—listen in on my conversation with Shelli Varela to experience it firsthand. Today, she shares her inspiring journey from a 108-pound manicurist to becoming the first female firefighter in her city. This incredible transformation is now at the core of Shelli's roles as a public speaker, author, and podcaster. Don't miss this unbelievably moving episode because, as you'll learn, everybody has a story. Shelli delivers the tools and examples you need to hone this skill and connect with your audience on a whole new level! Show notes and more at SmartPassiveIncome.com/session671.See Privacy Policy at https://art19.com/privacy and Califo

#670 Many people now face the same reality I encountered during the 2008 recession. Freshly laid off from a dream architecture job, I realized that building a business would be my only shot at taking control of my future! You see, times of great disruption are a chance for new ideas to come to the fore. That's precisely the topic of today's roundtable chat with Entrepreneur editor-in-chief Jason Feifer and SPI CEO Matt Gartland. Together we tackle everything from taking initial steps like defining your version of success to time management and sustainable business growth. We share the tools and resources that have an outsized effect on how we work nowadays and much more. Our show is proud to join the Entrepreneur Podcast Network and this is the first in a series of quarterly discussions meant to provide actionable tips to help you secure your financial well-being. Listen in and stay tuned for the exciting episodes ahead! Show notes and more at SmartPassiveIncome.com/session670.See Privacy Policy at https://ar

#669 If you're trying to expand your knowledge and build business relationships, starting a mastermind is the way to go! But what specific setup can attract the top players in your niche to your group? That's the topic of today's talk with Antonio Centeno of Real Men Real Style. Antonio shares his game-changing mastermind method that brings high-profile members together and builds business relationships like crazy. This is a unique approach because, first of all, it comes with an eight-week time limit. But that's not the only tactic Antonio is leveraging to create these powerful experiences. Listen in on our chat to find out more! I always talk about digging your well before you're thirsty, so the benefits of recreating something like this in your niche are huge. Make sure to join Antonio and me for an inside look at his incredible brand and a conversation about building your network the easy way! Show notes and more at SmartPassiveIncome.com/session669.See Privacy Policy at https://art19.com/privacy and Cali

#668 I'm always cautious about where I invest my attention. As such, I'm never an early adopter when new trends or tools pop up. And that's been the case with AI tools like ChatGPT as well. That said, I've conducted some interesting experiments over the last few days. You'll hear all about it in this session, so tune in because the results are impressive! I have to credit my friend Rick Mulready for sharing his ChatGPT hacks with me. You see, only when I started using the right prompts did this software's strength become apparent. Still, never in my time using ChatGPT did it generate anything that I could copy and paste without alterations. Nonetheless, the use cases I've discovered for it could save us a lot of time in the future! So join me to learn how I've leveraged ChatGPT for email sequences and podcast show notes! These tools will become a part of everyone's workflow, so don't miss out! Show notes and more at SmartPassiveIncome.com/session668.See Privacy Policy at https://art19.com/privacy and Californ

#667 If you want to stand out online, going the extra mile matters. Even in a crowded space, very few creators have the capacity and know-how to fully serve the niche. The extra mile is never saturated! But, with limited time and financial resources, what aspects of content creation should you become exceptional at? What are the best investments you can make, and which free tools will best grow your audience? Those are the topics of today's conversation with the incredible Roberto Blake of the Create Something Awesome Today podcast. His step-by-step advice is priceless for modern content generation, so don't miss out on this chat. Creators who understand and put their audience first always win. Today's conversation will help you find your competitive advantage and create more compelling content. Listen in, take notes, and enjoy! Show notes and more at SmartPassiveIncome.com/session667.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info

#666 One thing is clear—lazy content creation won't get you anywhere online today! So how do you grab attention and get audiences to focus? One way to do it is through pattern interrupts. If you don't know what I'm talking about, maybe you've seen this technique in action during the Super Bowl commercials. In fact, a clever Tubi ad spot had me and thousands of other people scrambling in just fifteen seconds. Listen in on today's episode for my reaction! But you don't have to resort to trickery to create memorable content that stands out. Subtle yet effective ways to leverage pattern interrupts exist and work wonders in video, audio, or any other medium. So much so that they've become essential for modern content creation. Tune in to hear about some of the tactics I use that have delivered great results! Show notes and more at SmartPassiveIncome.com/session666.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#665 The best part about online marketing is that it is fast. Most of the time, you'll either see results right away or not at all. But if your offer isn't working, how do you adjust it for optimal outcomes? With the right data and measurements, the answer is simple! In today's episode, I'm joined by Chris Mercer of MeasurementMarketing.io. Chris helps businesses figure out what's working and what isn't and stops them from committing "random acts of marketing" that never deliver. But what are the measurements to pay attention to and the easiest ways to automate your analytics? Chris shares his step-by-step framework with us in this game-changing conversation. Don't miss out because you'll have everything you need to completely transform your marketing at the end of today's session! Join us, and make sure to access the show notes and an incredible toolbox Chis has prepared for SPI listeners at SmartPassiveIncome.com/session665.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at htt

#664 You have to be a disaster before you become the master. I heard this from John Lee Dumas a while ago, but it really helped me get through February this year. You see, starting to write my upcoming book has been a massive grind. This is my first time going down the traditional publishing route, so it feels like a huge deal. I shared both my excitement and my worries with you in episode 624. If you haven't already, check that session out to find out more! Of course, I already wrote and self-published my first three books. That experience is coming in handy, but it didn't make starting this process any easier. So today, I want to share the steps I took to finally get in the groove. If you're struggling to get started on a big project or sick of grinding it out, listen in for my best tips! Show notes and more at SmartPassiveIncome.com/session664.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#663 Email marketing is by far the number one way businesses are growing their revenue. It's also much more straightforward than we've been led to believe. So why are many entrepreneurs reluctant to get started? We often overcomplicate things, but Jason Resnick of NurtureKit.co joins me in this episode to share the simple email tactics that get amazing results. At the core of his method is a vital attitude shift from broadcasting to communication. Some of Jason's clients have even doubled their email list income using this framework! We've seen Jason's mastery in action at SPI. He is the man behind the massive success of our recent All-Access Pass campaign! This session is an excellent behind-the-scenes look at our email marketing plan and a blueprint for anyone looking to follow in our footsteps. The best part is that the tools discussed today can be used at any level, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session663.See Privacy Policy at https://art19.com/privacy and Californ

#662 I didn't think anyone would discover my little trick, but one of our Unstuck newsletter subscribers from Australia totally caught me! She reached out with incredible feedback that I have to share with you. Suffice it to say the tools in my book Superfans are still serving businesses everywhere. In fact, my subscriber's message was all about how one simple tactic doubled her Patreon revenue in fifteen minutes! I wrote Superfans with this exact scenario in mind, focusing on strategies that will work no matter how technology evolves. With the advent of AI-powered content, the human connections I want to help you create are more important than ever to stand out online. If you've been keeping up with Deep Pocket Monster, my Pokémon YouTube channel, you know that Superfans is the foundation on which I've amassed half a million subscribers in two years. Join me for today's session to find out even more. Enjoy! Show notes and more at SmartPassiveIncome.com/session662.See Privacy Policy at https://art19.com/priva

#661 What happens when you finally achieve your goals may surprise you. You see, many people who chase "success" find both the journey and the destination unfulfilling. But what if, instead of success, you aimed for greatness? This is the focus of my incredibly powerful conversation with my good friend, Lewis Howes. As many of you know, Lewis hosts The School of Greatness. With over 500 million downloads, his podcast is one of the most popular out there! Lewis joins me for a game-changing chat centered around the learnings from his new book, The Greatness Mindset. So how will a serve first mentality help you achieve more than you ever thought possible? In this episode, Lewis shares his tips for finding and pursuing a meaningful mission. We talk about the framework for work-life balance, transforming your weaknesses into superpowers, overcoming challenges, and much more. Next-level strategies are discussed today, so tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session661.See Privacy Policy