Double Your Freelancing Podcast

My good friend Paul Jarvis is my guest on this episode of the Business of Freelancing Podcast. Paul began as a web designer and applied what he learned in his work to writing for creative freelancers looking to better run their businesses. Today we discuss building products, especially for those freelancers who may not have a huge audience and a solid idea for a product. Paul has authored numerous wildly-popular books designed for a particular audience.  Paul’s product training wheels involved a book based on his vegan diet called Eat Awesome.  It served to teach him some important lessons around product development.  Some of those lessons he talks about that can help freelancers get started on a product include: The importance of working with an audience you like and want to serve Allowing the audience you’ve worked with to help spread the word about your product Finding your product through the people that come to you with their problems Getting the before, during, after and after-plus interviews with clie