Table Talk

323: Planet Organic CEO: 'Why we're more planet than organic'

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Sinopsis

The future of organic food has looked healthy in recent years, but how will the cost of living crisis impact the sector's growth? George Dymond, Chief Executive Officer of the organic supermarket chain Planet Organic, has a remarkable CV; featuring senior jobs at Morrisons, Tesco and Holland & Barrett.   But as he has come on board at Planet Organic, there have been rapid expansion plans announced.     So how do you go about executing a large expansion in a period where customers’ food and fuel prices are going up, when your own food and fuel prices are going up, and after the past couple of years of economic turmoil? It takes a fascinating combination of attributes to lead such change, especially in an organisation which has been a pioneer for organic food for a quarter of a century. George previously held a senior position at the mobile phone company, the Carphone Warehouse.  Mobile phones sound like they are a-million miles away from organic food, but George thinks there is a link between his pre