Foundr Magazine Podcast | Learn From Successful Founders & Proven Entrepreneurs, The Ultimate Startup Podcast For Business

After working in the children's media industry for over five years, there was something that was bothering Francesca Cavallo. She found herself asking the question: "Why does almost every princess in every classical fairy tale needs a prince to save her?" It was something she didn't particularly care for. But the reality was that there just weren't that many fairy tales where the princess was the hero, and not just the damsel-in-distress. So Cavallo did what any other entrepreneur would do in her situation. If there wasn't a solution to the problem, then she was going to create one. The result was a book called Good Night Stories for Rebel Girls, a collection of 100 stories about great female artists, athletes, politicians, and scientists. Instead of hearing fairy tales like Cinderella or Sleeping Beauty, children everywhere could instead listen to the stories of extraordinary women like Frida Kahlo, Elizabeth the First, and Serena Williams. In order to bring her idea into reality, Cavallo, co-founder of Timb