Foundr Magazine Podcast | Learn From Successful Founders & Proven Entrepreneurs, The Ultimate Startup Podcast For Business

Brad Pedersen says the best gifts come wrapped in ugly paper. And he’s seen some ugly paper. From going bankrupt three times to getting fired from his company after a merger, Pedersen has persevered through eras of defeat. Now, he’s helping lead two startups tackling our world’s greatest challenge–climate change. So, if you’re facing rock bottom in your business, Pedersen knows how you feel. In this episode, he’ll share how he emerged stronger through the darkest moments of his career.  Listen to Nathan and Brad discuss:  Why his childhood business was perfect How he got through bankruptcy three times Learning from his mistakes to form anti-goals  The circle of control for founders  The 40/70 decision-making principle  Why AI won’t change human behavior  Why starting over is a good thing The courage flywheel  Why an airport delay led to Pela  Creating a $9 million crowdfunding campaign for Lomi  And much more advice on failure… Who do you want to see next on the podcast? Comment and let us know