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9 KPIs for Business Acquisition – Are You About to Buy a Turkey?

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Sinopsis

In today's fast-paced business landscape, the path to entrepreneurship often begins with rapid growth through online platforms. Some entrepreneurs build multi-million dollar businesses without a deep understanding of financial fundamentals, but when it comes time to exit, they must confront the essential financial metrics. Whether you're buying or selling a business, these key performance indicators (KPIs) can make or break the deal. In this blog post, we'll explore nine vital KPIs for business acquisition and why they matter. The Primacy of Financial Metrics First and foremost, it's crucial to understand that financial metrics should take precedence over marketing metrics when evaluating a business for acquisition. While marketing metrics are important for gauging performance and strategy, they should always align with financial outcomes. A business's income statement and balance sheet are the cornerstones of evaluation, as they provide a comprehensive financial overview. They act as a universal language in