The Fitness Entrepreneur Podcast

In this episode we are joined by Ollie Marchon of Marchon Gyms shares his insights on gym ownership and pricing strategies. He discusses the risks and benefits of charging high ticket prices in small communities and emphasises the potential of semi-private studios to command higher prices. Ollie also talks about his approach to marketing and the importance of authenticity in advertising. The episode concludes with a glimpse into the future of the fitness industry in 2023 and Ollie's predictions for 2024.