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244: Cora Miller Shows Boys of Color That Grooming Is For Them, Too, With Young King Hair Care

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Sinopsis

Cora Miller became the solution to the one recurring question she had after becoming a new mom: Why aren’t there specific hair products representative for boys of color?  As she was looking for products to style her son’s hair that were clean and plant-based, to her surprise, there were none, and that bothered her. After seeing this gap in the marketplace and talking through her frustration with her husband, Young King Hair Care, the first multicultural beauty and wellness brand for young men, was born.  Unlike other hair care brands, it didn’t start in the kitchen for this CEO. Instead, she did months of market research and found a research and development partner who understood her vision. In that search, Cora and her husband found a Black female chemist who had been working in the natural hair care industry for years, and their partnership took off! In a matter of a year, from research to final product, Young King Hair Care was ready to show young boys that it’s okay to groom themselves, and have a self-ca