On Air With Ella

Daina Trout is the co-founder of one of Ella's all-time favorite brands, Health-Ade Kombucha. 10 years ago, Daina, her husband Justin, and her best friend tried to launch a natural hair loss prevention product when they landed on something completely different: a brand of homemade kombucha they called Health-Ade.   After months of selling it at a local farmer's market, the three co-founders quit their jobs to pursue Health-Ade full time. Today, Health-Ade brews more than 120,000 bottles of Kombucha every day, and does close to $200 million in retail sales.   We discuss: The unexpected history behind Health-Ade kombucha How to start ANYTHING in the face of uncertainty The hardest part about working with friends and loved ones, and how to do it successfully Daina's take on the current tendency to "glorify the hustle" What she did when she found herself miserable and completely overwhelmed Her current obsession: EDUCATED, A Memoir by Tara Westover   PROMO! Shop Health-Ade and use code ELLAP