Fitness + Technology

For episode 29, we're talking about medical fitness and its impact on our industry. This is an advanced model of personal training that is yielding an massive opportunity that fitness clubs will be able to capitalize on, and get people more healthy than ever before through referral networks for physicians. We're learning from the CEO of Rejuv Medical, JR Burgess, about how the entrepreneurial minded fitness facility or studio, that can understand how to partner with doctors, will thrive in this new medical and fitness landscape.  Listen as we explore both the advantages and challenges of trainers becoming medical fitness specialists, and what the next couple of years will mean to our space with the passage of a 2018 Diabetes Prevention Program that will partner with insurance companies to subsidize preventative wellness services through medically supervised fitness and wellness programs. Whether you're a club owner operator or fitness professional working in a small medium or large facility, this episode will