Uncomplicate Your Business

Business franchises are everywhere! You see several in the form of fast food chains whenever and wherever you get off the interstate. And while I’ve talked about scaling your business on the show before, I haven’t gone deep into more traditional ways to do it like this. Today, I’ve invited The Scout Guide co-founders Susie Matheson and Christy Ford onto the podcast. They’ve built an enterprise that showcases small businesses nationwide for people in their own cities, with the help of over 70 local entrepreneurs. In this episode, you’ll hear some incredible takeaways as they talk about their journey, which you can learn from even if you’re not interested in turning your business into a franchise. On this episode of Promote Yourself to CEO: 1:22 - I give a short introduction to The Scout Guide. It actually started near my town of Richmond, VA. 8:29 - How did Susie and Christy come up with the idea for The Scout Guide? Listen as they describe exactly what it is they do. 11:20 - A lot of people think of tradition