Uncomplicate Your Business

A couple of years ago, I received an invitation to a thank you party via email. That incredibly heartfelt invitation gave me the best feeling and became the catalyst for a friendship and business contact. In this Thanksgiving Day episode, the woman behind that email, Shannon Siriano Greenwood, is back on the show. She and I talk about how gratitude can have a huge impact on and should be the driving force behind your business. On this episode of Promote Yourself to CEO: 4:23 – I read the entire email from Shannon that caused me, a super introvert, to dress up and attend a restaurant downtown. 8:54 – Shannon discusses how she and I met. She calls it our own little love story. 14:53 – When did Shannon realize that bringing people together was her strength? She discusses why the realization didn’t come quickly. 20:25 – Shannon reveals a huge component of making connections and building relationships. It looks different from most people’s image of networking. 22:48 – What’s even better than a typical referral? Al