Grow My Clinic Podcast
097 - Systems, Structure and Marketing for Niche Markets with Melanie McGrice
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:34:36
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Sinopsis
Melanie McGrice is an Advanced Accredited Practising Dietitian, one of the few dietitians in Australia to achieve that status. Her success has made her an in-demand practitioner, author, conference speaker, and researcher who is eager to share what she knows with her clients and her peers. She is a go-to resource for the media, who frequently turn to her for their articles and news segments on nutrition, fertility, pregnancy and women’s health.There are two things that we focus in on this episode. The first is her structured and purposeful hiring process; Melanie goes into detail on how she hires the right talent for her business, and how she helps them achieve their potential. The second thing is how she created a system around content production and sharing her message through marketing. We also talk about how she built her brand and how other health professionals can educate the community better on their services.This episode is just a gold mine of wisdom and practical tips. Make sure to check it out!QUOTE