Gift Biz Unwrapped | Women Entrepreneurs | Bakers, Crafters, Makers | Startup

We’ve got a fun topic on deck today – quizzes for your business! And I don't mean just a lead magnet quiz. You see quizzes all around – but honestly, I never really thought about it for a product-based business before. I’m not talking about quizzes where you find out what animal most represents your personality or what your hidden name is based on a birth month or day. Those are fun and all … but not for business. More Than Just A Lead Magnet Quiz We focus on how quizzes can be used to: Provide a personalized customer experience that leads to more sales Generate leads (aka a lead magnet quiz) & market your business Increase customer order values Build engagement and interaction with your customers Create customer curiosity and satisfaction And much more We also dive into how to get started with a quiz, what questions to ask, and tons more! My guest Gen is the Co-Founder of Prehook, a leading quiz platform for Shopify merchants. Prehook helps hundreds of high-growth Shopify merchants sell