Socialette: Bite-sized Social Media Marketing, Instagram Marketing And Online Marketing Lessons For Small Business Owners

Today I am coaching Alana Bonnemann who is a Naturopath and Nutritionist focusing on supporting women to reclaim their energy. Alana broadly offers her expertise to woman over 30 years, however as a mother, Alana has found that she can offer great value to this market but is struggling to gain traction. In today's coaching call, I offer some suggestions as to why I believe Alana is facing this difficulty and the strategies to overcome it.In this episode, we chat about:- How being clear on the audience you are targeting and committing to it can be so valuable, especially when you're fairly new to business- How to meet your audience where they are at right now- Why creating an offer that is achievable to your ideal customer is so important- The key steps to pivot and niche, and the overwhelming benefits of doing so- The importance of taking imperfect action now and allowing yourself to fine-tune as your new direction evolvesSHOW LINKS:- Find out more about Freedom Fast Track - stephtaylor.co/FFT- Get my Daily B