Socialette: Bite-sized Social Media Marketing, Instagram Marketing And Online Marketing Lessons For Small Business Owners

Today I am coaching Suki van Koeverden from Origami Globe who is a competition expert and strategist dedicated to helping business owners run successful and profitable competitions. Suki has a highly engaged audience however she is struggling with closing the final sale. Today we chat about strategies to adopt to overcome this very common issue.- Why developing multiple lead magnets is beneficial in addressing your audience's diverse objections- How offering lower priced products can cannibalise your big ticket items- Facing the difficult decision to retire a product in return for business growth- The 2 tiered benefit of structuring your offers to address your audience's problems whilst also highlighting your expertise- Developing a sales funnel that takes your audience on a journey towards a very specific outcome- The balance between offering enough without offering everything- How playing to your strengths to 'seal the deal' can overcome the discomfort in asking for the saleSHOW LINKS:- Get my Daily Biz Boo