Grow My Clinic Podcast

167 - Establishing Your Online Voice and Authority

Informações:

Sinopsis

In one of his essays published in 1996, Bill Gates wrote the famous phrase, “Content is King.” He believed that the most important thing the Internet has given us is access to information. This rings true to this current day and age where we get almost all of our information from the Internet - whether that’s the news, the latest memes, or what our friend’s been up to lately.And in this episode, Brett and Jack talks about why it’s almost imperative for a business to create online content, how content creation and content marketing can impact businesses, and how to get started with content creation.Brett also shares his expertise on podcasting and how his company, Help Me Leverage, helps business owners realize their content marketing goals, establishing them as trusted voices in their own niches.Want to learn more? Check out the full episodeSHOW NOTES[0:01:13.8]  Rapid fire questions: reading list, who inspires you, childhood aspirations, motto you live by[0:03:57.2]  How Brett got into marketing[0:05:44.4]