Makingchips | Equipping Manufacturing Leaders

Building an outbound marketing strategy for your marketing business is crucial. The reality is that, in order to stay in business, you have to have customers. You need someone willing to buy what you are manufacturing. While it would be great to have a product or business that sells itself, more often than not there is some legwork involved in finding the people that need your product or service. Then you have to showcase your work so that they can become a customer. This means that in manufacturing, having an outbound marketing strategy is essential. It’s not always easy but it is necessary. In this week’s episode, Jason and Jim discuss how to institute a simple 3-step sales process, with Julie Poulos, Vice President at Red Caffeine Marketing + Technology . If you’re ready to step up your sales game, then be sure to tune in to this episode. Connect with us: www.MakingChips.com/contact The End Goal is to Close a Sale, So You’re Gonna Need A Plan Every manufacturing businesses ultimate goal is to close sales.