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This week, we’ve masqueraded as a cartoon tiger and talked our way into Kellogg to catch truly gr-r-reat marketer, Keerti Nair, for a chinwag.  Hell-bent on bridging the gap between commerce and creativity, she’s Marketing Effectiveness and Digital Transformation Lead at Kellogg and has cut her teeth in the industry over 16 years, 4 continents and 2 recessions.  She talks to us on going from engineering to marketing, selling Coca Cola products door-to-door, relentless learning, why selling tea bags wouldn’t work in Sudan (and other lessons from a career spanning four continents!), tips to take advantage of the golden age of media planning, KFC, tacos, why we should be proud to be marketers and tons more.  You’d be a fool not to snap, crackle and pop it in your ears, pronto.    /////   Follow Keerti on Twitter Here’s KFC’s FCK campaign And check out Keerti’s side of the debate around consumer habits & demands since the start of the pandemic Listen Up by Andy Nairn on ISOLATED Talks Timestamps (