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In this episode of the Atomic Business Coaching podcast titled "Confidence Without Evidence Is Delusion," hosts Tom Marino and Adam Hurd dive into the world of sales and uncover the stark reality behind confidence. They discuss the misconception that confidence can exist without proof, labeling it as pure delusion. Tom and Adam emphasize the importance of practicing your craft, gaining experience, and collecting evidence to build genuine confidence. They share compelling stories, including real-life examples from their coaching clients, highlighting how dedication to practice and focusing on inputs rather than just results can transform one's professional and personal life. Tune in as they explore the essence of continuous improvement, the art of playing the game of business, and why true confidence stems from tangible evidence. This episode is a must-listen for anyone looking to elevate their sales game and achieve sustainable success.Timestamps05:59 Consistent struggle to meet weekly goals analyzed.09:47 Fo