Amplify Your Success

One of the most effective visibility strategies for experts to get in front of new audiences is being a guest on other people’s podcasts. But just because this approach CAN work, doesn’t mean you will get good results. Actually, when it comes to podcast guesting, many coaches and service providers give up on the approach before they see an ROI because they don’t have a monetization strategy. They’ve heard that podcast guesting is a great way to be visible, attract clients and boost their authority – but instead of getting a lot of clients and leads, they just get crickets. Since podcasting emerged in 2010, I’ve discovered four common monetization mistakes that guest experts make that cost them leads and clients. In episode 424 of the Amplify Your Success Podcast, I’m re-airing a popular episode unpacking these 4 common mistakes so you can identify your mis-steps. From understanding the importance of having a unique and magnetic topic to mastering the art of communicating your message in a compelling way, thes