Grow My Clinic Podcast

Need to systemise your clinic? Start your free 30-day trial of Allie! https://www.allieclinics.com/Timestamps00:00:00 - Introduction to the Grow Your Clinic podcast00:00:23 - Discussion on budgeting for marketing00:01:18 - Understanding the lifetime value of a client00:02:22 - Marketing for clinics in growth vs. consolidation phases00:04:39 - Importance of reactivated clients vs. new clients00:05:50 - Defining your monthly budget based on client acquisition goals00:07:17 - The difference between reactivated clients and new clients00:09:20 - Testing marketing strategies without overspending00:10:51 - Pros of finding the lowest hanging fruit in client acquisition00:12:59 - Setting a marketing budget based on client lifetime value00:16:29 - Balancing therapist interests with client acquisition00:20:54 - The impact of stop - starting marketing efforts00:24:03 - Keys to running effective Google Ads00:30:01 - Importance of tracking conversions in Google Ads00:30:55 - Keys to effective Facebook advertising00:34:07 -