Amplify Your Success
Episode 427: Stop Chasing Sales: How Audience Development Fuels Real Business Growth
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:28:59
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Sinopsis
You’re showing up online, doing interviews on podcasts, and doing all the right things in those conversations to be a Lighthouse—but the sales just aren’t following. It’s frustrating, right? You’re not alone. But what if the real issue isn’t your offer, your message or even your visibility strategy. There is a stage in your growth where you must shift out of “borrowing” other people’s audiences and build your own to keep the sales flowing in. In episode 427 of Amplify Your Success, I dive into a game-changing shift: moving from chasing sales on other people’s platforms to cultivating your own community of engaged buyers. I’ve been having eye-opening conversations with applicants for my Authority Accelerator and noticing a common frustration—people are getting visibility, but they’re not seeing the traction they expected. The missing link? Nurturing the right audience after that first spark of interest. If you’ve ever felt like your visibility efforts aren’t translating into real momentum, this episode is fo