Double Your Freelancing Podcast

Full show notes at https://dyf.link/episode149In this episode, Zach dives into how developers can escape commoditized pricing by aligning their skills with high-value business problems. Learn how positioning your expertise around solving specific problems can help you stand out, charge higher rates, and attract better clients.You'll discover how to shift from being a "keyboard for hire" to a problem-solving expert that businesses want to pay top dollar for. Zach also shares a real-world example of a developer who unknowingly nailed this positioning and how you can replicate it.You’ll also learn:Why reactive, commoditized freelancing leads to constant rate pressureThe difference between subjective and objective value—and how to use both effectivelyA step-by-step framework for defining your ideal client profile (ICP)A proven outreach strategy to attract high-value clients without being spammy The power of attaching your work to measurable business outcomesIf you're a developer looking to break out of the low-va