Unstoppable | A Conversation With Change Makers

When Ibraheem Basir launched A Dozen Cousins in 2018, retail buyers questioned the marketability of the brand’s first products, a line of premium-positioned cooked beans. Four years later, those buyers are asking a different question: “How do we keep up with consumer demand?” Hear how this former General Mills marketing executive founded A Dozen Cousins to increase accessibility of better-for-you food. Initially within Black and Latino communities, now with greatly expanded distribution into all communities nationwide. Healthy ingredients, authentic seasonings and convenient preparation – this brand is going gangbusters! You will be energized hearing Ibraheem’s story of how A Dozen Cousins has evolved and so much more. You don’t want to miss hearing this incredible episode with Ibraheem Basir. On this episode of #TheKaraGoldinShow. Enjoying this episode of #TheKaraGoldinShow? Let me know by clicking on the links below and sending me a quick shout-out on social. Or reach out to me at karagoldin@gmail.com https