Larry Williams Drive

Todd Hunter: Turners CEO on the backlash to the Tina from Turner’s car advertisement

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Sinopsis

Complaints about a YouTube version of the latest Tina from Turner's car dealership advert have been upheld by the advertising watchdog.  The Advertising Standards Authority says a scene of a car performing a burnout isn't 'socially responsible' after complaints it was a disgrace to Kiwis, showing illegal activity, using swear words and was offensive. Turners chief executive Todd Hunter says it seems like a storm in a teacup.  "We didn't take it out in the YouTube version, because we thought it was kind of some fun - and so the person who complained, we owe them a great deal of thanks for keeping Tina from Turner’s continually in the media." The ad can't keep being used in its current form.  LISTEN ABOVESee omnystudio.com/listener for privacy information.