Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Are you looking for a creative way to reward your agency team? Ever considered giving your key employees a stock option? This can be a great way to incentivize and reward your loyal and hardworking team. The real key is to do it the right way so you don't lose ownership or control. In this episode, we'll cover: How profit-sharing can boost your agency's value. What is an ESOP and why have one? Should you be offering free services to gain new business? Today, I talked with Matt Fickin, Sales Partner at Techwood Consulting, an SEO and paid ads agency. I love having salespeople on my podcast. They can help give agency owners a unique perspective. Matt's agency's culture is all about value. So, when it comes to providing employee value, he decided to set up a profit-sharing model. The more success employees achieve, the more money goes into their wallets. He's on the show to explain the benefits of using profit sharing to incentive your agency's team. How Profit-Sharing Can Boost Your Value Here's the question