Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

Do you have a qualification process for agency prospects? Do you know when to turn away a bad prospect?  How do you know if a client is a good fit for your agency? Turning away clients isn't easy, but turning down a bad prospect may just save you time, energy, and your sanity! In today's episode, we'll cover: When should your agency swipe left on bad prospects? 5 big client mistakes to avoid. One great example of a bad agency client. Today, I talked with BJ Enoch, VP of Enterprise Accounts at SocialSEO. BJ knows a thing or two about turning clients down because he’s learned the hard way. SocialSEO has 100+ employees and manages a ton of clients. So, BJ is the perfect person to give us all some client rejection insights. He's a 6-year SEO agency veteran with a knack for spotting bad clients. From early mistakes to time travelers, BJ gives us real, practical advice for avoiding bad agency prospects. When Should Your Agency “Swipe Left”? So honestly, I had no idea what “swiping left” meant until a few weeks ag