Smart Agency Masterclass With Jason Swenk: Podcast For Digital Marketing Agencies

What is a Healthy Profit Margin for a Digital Agency? What is a healthy profit margin goal for your agency? If this is something you have asked yourself more than once or struggle with, this episode is for you. In this episode, we’ll cover: What your digital agency profit margin should be. How to improve agency profit margins. 7 tips for healthy agency financials. Building cash reserves and improving cash flow. Financials can get confusing. We all can agree there are so many different statements and ways of reporting - it’s all very overwhelming. That’s why his agency looks at the big picture and watches for trends, rather than focusing on the details. Tip #1: Understand Healthy Profit Margins Most CPA's says a 10% profit margin is good, and 15% is outstanding, but I believe and have seen margins well over the 32% range. If you aren't quite there yet, make this your top priority. A solid profit margin is a key to financial health. There are a variety of ways to calculate profit. Gross Revenue - Expenses - O