Run To The Top Podcast | The Ultimate Guide To Running

The Secret The Big Brands Don't Want You to Know: The Case for Minimalist Running Shoes with Steven Sashen

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Sinopsis

There is a deep divide among runners about which is the best running shoe and the big super shoes seem to be winning.  Is this because they are better, or is it just clever marketing with a big budget?  Steven Sashen thinks it’s the latter. In this episode you’ll learn: why the barefoot/minimalist movement isn’t dead how a “natural” shoe can improve foot strength what the big brands don’t want you to know The beauty of running is that you really don’t need much more than a pair of shoes to get started. But does the kind of shoe really matter? Absolutely. Hundreds of millions of dollars has been spent on the development of running shoes that promise to propel you farther and faster than you’ve gone before, while also delivering a smooth ride and making your feet look good. Steven Sashen is the co-founder, along with his wife Lena Phoenix, of the minimalist footwear company Xero Shoes and he is also a master’s level sprinter.  He claims not only that true minimalist shoes are better for your feet, but they ar