Ash Said It® Daily

In a captivating and inspiring exclusive on the Ash Said It Show, founder Lilith of Lit with Lilit LLC dives deep into her philosophy of turning everyday luxury into a meaningful lifestyle. This interview summary highlights how Lilith is pioneering a unique space in the Atlanta candle market by blending high-end decor with immersive DIY experiences. Reclaiming the Word "Lit" For Lilith, the name "Lit with Lilit" is more than trendy slang—it’s a powerful mission statement. She explains her aim to redefine 'lit' beyond just a good time, leveraging it to encompass creativity, purpose, and community. The brand is a call to action: to inspire customers to "light up" their own lives with intention and style. This focus on deeper meaning is key to the brand’s authentic connection with its audience. From Product to Deco-Friendly Experience Lilith shares the genesis of her unique "deco-friendly" concept. Frustrated by beautiful candles that were only meant to be burned, she created pieces designed to function first as