Liz On Biz With Liz Theresa

Brit Kolo is the Founder (and brilliant mind) behind Marketing Personalities, where she helps you find a marketing strategy that feels good based on your Myers-Briggs personality type. She also hosts a podcast of the same name, where she digs deep into each personality type with her guests and pours her wisdom out by the spoonful! Useful links: Brit on Instagram Marketing Personalities (Website) Show notes: The K-Mart bathing suit story – and how it kickstarted her whole journey from age 8. The beginnings of Marketing Personalities, the business. Combatting the “shoulds” of marketing! “Doing only what you *should* do will not attract your best clients.” Every entrepreneur has a “should” on their list. The Myers-Briggs test is just a tool to show you the best way to show up in work and life. “The energy you bring to your marketing is the energy you get back.”