Liz On Biz With Liz Theresa

Thomas Mulliez is a father, husband, entrepreneur, and the visionary behind iTREKKERS. Tom founded the company in 2014 after realizing that bringing together vetted professional captains and guides on one platform would help guarantee everyone a better experience in the outdoors. iTREKKERS is a combination of Tom’s desires to share his love of nature and to simplify the process of booking guided outdoor activities. His mission is threefold: to get people to experience the outdoors through iTREKKERS; to help people get outdoors, period, by providing useful tips and referrals; and to educate people about the outdoors and ways to be mindful. Useful links: iTREKKERS Homepage Show notes: [1:05] – His first memory in his life was camping with his father. [3:56] – Why he knows his numbers so well. [8:11] – What spurred his decision to pivot the business. [15:53] – “If you’re thinking about [changing your business], it means there’s something wrong [with your business].