Real Trends: Real Trending

In this episode of the RealTrending Podcast, Michele Harrington, CEO of FirstTeam Real Estate, discusses the evolution of her brokerage, the challenges faced in the current market and the importance of an agent-centric approach. She emphasizes the need for technology and accountability in supporting agents, while also addressing the impact of legal pressures on regional brokers. Michele shares her insights on defining growth in the industry and expresses optimism for the future of real estate as a viable investment for building wealth. Here’s a glimpse of what you’ll learn: Michele emphasizes the importance of being agent-centric in real estate. The past few years have been challenging for many brokerages due to market downturns. Legal pressures, such as class action lawsuits, significantly impact regional brokers. Profitability should be prioritized over growth for sustainable success. Creating value for agents is essential to attract and retain talent. Technology should enhance agent pro