Detailed Content Marketing

If you’ve been using the Internet for more than a week you’ve likely come across a number of ‘list posts’ popularized by the first bloggers and then taken to the extreme by sites like Upworthy and BuzzFeed. Headlines like “11 Reasons to Eat Avocados” and “6 Quick Tips to Improve Your Snowboarding” are the kind of articles that healthy eaters and snowboarders are likely to click on to get their content fix.