Bring The Real
Ep. 1: Designing for Today's Consumer Experience
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:22:45
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Sinopsis
Critically consider personal shopping experiences. It’s a brand’s job to identify their message & deliver it, communicated through design. Designers must understand the motivation of the brand & keep a pulse on consumer interests. This is best achieved through an experiential lens firsthand. Today's consumers resonate with stories that aren’t pushy - where they can control the journey.