The Startup Chat With Steli And Hiten

In today’s episode of The Startup Chat, Steli and Hiten talk about copywriting and writing good copy for startups. When it comes to marketing your startup, your copywriting is one of the most critical elements that could make or break your campaign. But what is copywriting? It consists of all the content that marketers use to try to get people to take an action after reading or hearing them. In this episode, Steli and Hiten talk about what copywriting is, why it’s important, tips that can help you write better copy and much more. Time Stamped Show Notes: 00:00 About today’s topic. 00:47 Why this topic was chosen. 01:46 Why copy is important. 03:10 Why the copy you write is key to pulling people in. 04:43 Tips for improving your copy. 05:29 Why you should write copy with the customer in mind. 06:00 What makes good copy. 07:37 Examples of bad copy. 08:36 Another example of bad copy. 09:29 Why you should read your copy out loud. 09:23 One tip that can help you to write better copy. 3 Key Points: To me, copy is