Dynamic Network

EPISODE 14: There is only so much sweat equity that you can invest in your idea before you need to couple it with cold hard cash. While the concept of crowdfunding isn’t a new one, platforms such as Kickstarter and Indiegogo have recently made it a widespread solution. Crowdfunding is based on the “a little from a lot” approach. Instead of getting a lot of money from a few people, crowdfunding has yielded great success from gathering small amounts from a lot of people. This fundraising strategy was popularized by President Obama who raised $750 million from small donors during his 2008 campaign. In this episode, the Mentor and the Visionary discuss the best way to manage your crowdfunding campaign that will yield the most success, greatest engagement, and impactful results. Enjoy! (By the way, next week, we’ll hear from an entrepreneur who will launch her own crowdfunding campaign in the near future.)