Lead With Impact

Barak Kassar shares his insights on career growth, branding, and storytelling.   Barak Kassar is co-founder of BKW Partners, a San-Francisco-based creative communications agency offering branding, design, and marketing. Before BKW, Barak founded Rassak Experience which merged into BKW. Before Rassak, he founded and served as CEO of INBOXTV, a pre-YouTube online video provider, and VP of Marketing for CHOW.com (acquired by CNET/CBS) and was an early marketing employee at Wink Communications (acquired by Liberty Media).    SHOW NOTES   * How Barak started his journey * The moment that inspired him to change * The hurdle that comes with setting prices * The never-ending challenge of delegation * The myth of strategy before details * The "one person" mindset * Why listening is the most important part of storytelling * The struggles of differentiation and creative risk * Why your greatest insecurity may be what makes you special * You can't ignore the culture around you, but you can be "you" in it   You can connec