Two Minute Marketing

Marketers are annoying.  Since our job is getting in people’s heads, we start to feel like we know everything. But unless you’re Dr Doolittle or Mel Gibson in What Woman Want, you don’t. You really, really don’t. In episode 20 (woot!) of Marketers in Capes, I talk to Joel Gaudeul, the CMO of Mention, a SaaS powerhouse that has helped the better part of a million marketers monitor meticulously. In this short episode, we talk: Blended lifestyle social marketing (ie, your users are everywhere, why aren’t you What listening can drive (everything) How content and traction become a flywheel for distribution And more (but not so much more) Not bad for under 9 minutes. About Marketers In Capes Marketers In Capes shares practical, no-fluff marketing advice in under ten minutes. Hosted by Eytan Buchman, each episode gets real-life marketing heroes talking about practical tips for standing out in a saturated world.  Learn more about the self-crowned best marketing podcast and possible savior of m