Smartbug On Tap

If you focus only on top-of-the-funnel, you won’t close any deals. Lead nurturing further down the funnel is overwhelming, sure. On this episode, I tell you all about 4 specific ways to nurture MQLs into SQLs. What we talked about: Drip campaigns Email newsletters Event-based workflows Smart content Check us out on Apple Podcasts here. And if you don’t use Apple Podcasts, here’s an alternative link.